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Announcements Improve How I Manage My Money Grow & Protect My Nest Egg My Home and I Ready for Retirement Kids & Family Matters Everything Fun Polls
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  3. [Contest Closed] Facebook Community Challenge: What does the DBS logo represent?
  • KE
    KevinTan
    last edited by

      The logo was modelled after the caissons of the DBS Building foundation and showcases the spark within the bank.

      1 Reply 0 Reply
    • BR
      brownbear32
      last edited by

        It represents the spark at the bank’s core when we come together as one. (The red parts) πŸ™‚

        1 Reply 0 Reply
      • PA
        Paulcsc
        last edited by

          Coming together from all directions, forming the foundation to shape the stars in our everyday lives. 🌟

          1 Reply 0 Reply
        • YU
          Yueling
          last edited by

            DBS logo was modelled after the caissons of the DBS Building foundation in 1972. It has also evolved through the years. I know about this because I was doing some information searching in DBS website just few days ago.😊

            1 Reply 0 Reply
          • SH
            Shineaslights
            last edited by

              The original logo is based on what the foundations of DBS Tower 1 looked like.

              1 Reply 0 Reply
            • 3X
              3xistence
              last edited by

                A bank for the community so the 4 arrows pointing to the middle signifies the 4 races in Singapore coming together

                1 Reply 0 Reply
              • CH
                chuanz
                last edited by

                  Evolution from 4 hearts πŸ₯°

                  1 Reply 0 Reply
                • JE
                  jeanle91
                  last edited by

                    Logo was modelled after the caissons of the DBS Building foundation! Since making its first appearance in 1972, Logo has evolved through the years as we sought to showcase the spark within the bank.

                    1 Reply 0 Reply
                  • JK
                    JK
                    last edited by

                      It represents the spark! 😍

                      1 Reply 0 Reply
                    • AL
                      Alphaalpha
                      last edited by

                        Arrowheads of strength from a sea of Diversity unifying into a powerhouse of dependable dominant banking

                        1 Reply 0 Reply
                      • HE
                        Heidi
                        last edited by

                          Looks like red flower to me.

                          1 Reply 0 Reply
                        • CO
                          Contactcookie
                          last edited by

                            The DBS logo represents a spark within the bank, this is representive in the innovations DBS have undergone through the years such as digitization of the bank’s services.

                            1 Reply 0 Reply
                          • MA
                            Manoj
                            last edited by

                              Forces from all four directions working to ignite the spark within.

                              1 Reply 0 Reply
                            • KA
                              Katarina
                              last edited by

                                Star shining bright in the sky! Hope and a promise to deliver.

                                1 Reply 0 Reply
                              • KE
                                kechiya
                                last edited by

                                  It looks like a star made by the pressure (knowledge) from for sides.

                                  1 Reply 0 Reply
                                • JI
                                  Jiajing
                                  last edited by

                                    Two pair of palms signifying the community forming a sparkle

                                    1 Reply 0 Reply
                                  • JY
                                    Jykkkkk
                                    last edited by

                                      Logo is modeled after the caissons of the DBS Building foundation. It has evolved over the years to showcase the spark within the bank

                                      1 Reply 0 Reply
                                    • NI
                                      Nick
                                      last edited by Nick

                                        Top view of the old DBS building, representing the strong foundation of the bank in Singapore's development.

                                        1 Reply 0 Reply
                                      • YE
                                        YelloTort
                                        last edited by

                                          A vault that is buckling under external pressure, yet able to withstand the test of time.

                                          1 Reply 0 Reply
                                        • GE
                                          GEORGESIM98
                                          last edited by

                                            The logo was modelled after caissons of the DBS Building foundation. It currently also evolve to contain the spark that represents an the original objective of the bank, to be the spark that ingnite the development of Singapore

                                            1 Reply 0 Reply
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