sme-academy

The SME Academy

Presented by DBS BusinessClass & SME Centre@ASME

The SME Academy helps build basic business capabilities that will accelerate the pace of innovation, allowing SMEs to be efficient, effective and tech savvy. The hands-on sessions allow SMEs access to fundamental knowledge and real-world application through diagnostic toolkits.

As a foundation curriculum for all Singapore SMEs, the program features 7 key curriculums; Marketing Fundamentals, Omni-Channel Business, Business Protection, Accounting & Tax, Working Capital Optimisation, SMEs Go Digital and Customer Experience. There will be a 2-part workshop for Customer Experience; the first being “Understanding your customer 101” catered for F&B entrepreneurs, and the second being “Building a Sustainable Business” for the general industry players.

Available courses

Registrations are now closed. If you’ve already registered, do keep a look out for your confirmation email.

As class sizes are limited, we appreciate your kind understanding in advance that not all registrants will be confirmed and look forward to welcoming you to our next installment of The SME Academy.

Marketing Fundamentals

Basics of Marketing & Customer Retention

  • Date:13 March 2018
  • Time:9.30am — 3.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs

Facilitators:
SME Centre@ASME
 

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Omni-Channel Business

Omni-Channel & Social Media 101

  • Date:14 March 2018
  • Time:9:30am — 3.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs

Facilitators:
SME Centre@ASME, Kobe Global Technologies

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Business Protection

What you need to know about Intellectual Property, Business Legal Risks, Cyber Risk & Business Interruption

  • Date:15 March 2018
  • Time:9:30am — 3.30pm
 

Who should attend: Business Owners, CEOs and COOs

Facilitators:
Eversheds Harry Elias LLP, Zegal, Chubb
 

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Accounting & Tax

What you need to know about Financial Statements, Tax Position & Online Accounting Software

  • Date:20 March 2018
  • Time:9:30am — 3.30pm
 

Who should attend: Business Owners, CEOs, CFOs, Finance Managers

Facilitators:
KPMG Auditors, Xero
 

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Working Capital Optimisation

Making your Capital Work for you

  • Date:21 March 2018
  • Time:9:30am — 1.30pm
 

Who should attend: Business Owners, CEOs, CFOs, Finance Managers

Facilitators:
KPMG in collaboration with DBS Working Capital Advisory Team

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SMEs Go Digital

Digital Transformation for Businesses

  • Date:23 March 2018
  • Time:9:30am — 12.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs

Facilitators:
Microsoft, IMDA
 

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Customer Experience

Customer Experience Part 1 - Understanding your Customer 101 (F&B)

  • Date:22 March 2018
  • Time:9:30am — 12.30pm
 

Who should attend: Business owners, team leads and members in the F&B sector who develop and / or deliver products and services.

Facilitators:
DBS Design Thinking Team
 

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Customer Experience

Customer Experience Part 2 - Building a Sustainable Business

  • Date:22 March 2018
  • Time:1.30pm — 3.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs
 
 

Facilitators:
DBS Foundation
 

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