sme-academy

The SME Academy

Presented by DBS BusinessClass & SME Centre@ASME

The SME Academy helps build basic business capabilities that will accelerate the pace of innovation, allowing SMEs to be efficient, effective and tech savvy. The hands-on sessions allow SMEs access to fundamental knowledge and real-world application through diagnostic toolkits.

As a foundation curriculum for all Singapore SMEs, the program features 7 key curriculums; Marketing Fundamentals, Omni-Channel Business, Business Protection, Accounting & Tax, Working Capital Optimisation, SMEs Go Digital and Customer Experience. There will be a 2-part workshop for Customer Experience; the first being “Understanding your customer 101” catered for F&B entrepreneurs, and the second being “Building a Sustainable Business” for the general industry players.

Available courses

Please select a course to proceed with your registration.

Marketing Fundamentals

Basics of Marketing & Customer Retention

  • Date:13 March 2018
  • Time:9.30am — 3.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs

Facilitators:
SME Centre@ASME
 

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Omni-Channel Business

Omni-Channel & Social Media 101

  • Date:14 March 2018
  • Time:9:30am — 3.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs

Facilitators:
SME Centre@ASME, Kobe Global Technologies

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Business Protection

What you need to know about Intellectual Property, Business Legal Risks, Cyber Risk & Business Interruption

  • Date:15 March 2018
  • Time:9:30am — 3.30pm
 

Who should attend: Business Owners, CEOs and COOs

Facilitators:
Eversheds Harry Elias LLP, Zegal, Chubb
 

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Accounting & Tax

What you need to know about Financial Statements, Tax Position & Online Accounting Software

  • Date:20 March 2018
  • Time:9:30am — 3.30pm
 

Who should attend: Business Owners, CEOs, CFOs, Finance Managers

Facilitators:
KPMG Auditors, Xero
 

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Working Capital Optimisation

Making your Capital Work for you

  • Date:21 March 2018
  • Time:9:30am — 1.30pm
 

Who should attend: Business Owners, CEOs, CFOs, Finance Managers

Facilitators:
KPMG in collaboration with DBS Working Capital Advisory Team

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SMEs Go Digital

Digital Transformation for Businesses

  • Date:23 March 2018
  • Time:9:30am — 12.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs

Facilitators:
Microsoft, IMDA
 

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Customer Experience

Customer Experience Part 1 - Understanding your Customer 101 (F&B)

  • Date:22 March 2018
  • Time:9:30am — 12.30pm
 

Who should attend: Business owners, team leads and members in the F&B sector who develop and / or deliver products and services.

Facilitators:
DBS Design Thinking Team
 

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Customer Experience

Customer Experience Part 2 - Building a Sustainable Business

  • Date:22 March 2018
  • Time:1.30pm — 3.30pm
 

Who should attend: Business Owners, CEOs, CMOs and COOs
 
 

Facilitators:
DBS Foundation
 

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